Logo, branding, website, illustration, visual identity and typography for a design studio that creates beautiful and unique on-demand graphic design products as a service. Jubarte Design is a digital studio that creates beautiful and unique on-demand graphic design products as a service. Jubarte is the Brazilian name given to the humpback whale. The conceptual idea for the name was to represent ease way to change, rapid adaptation, development, and evolution world wide. Like humpbacks, the studio has the following principles: respect for others, creativity, and uniqueness. These beautiful whales swim, sing and jump in all the oceans of the world enchanting thousands of people with their incontestable peculiarities an indescribable presence. The humpback drawing which is part of the logo was illustrated with a minimalist idea and in a way to visually represent the letter "J". The dark blue colours were used to represent a deep dive to develop the most challenging projects and the light blue colours represent the speed to deliver on the presented requirements.